Inside the studio: LA standards photo shoot.

December 9th was a big day. On a cold and rainy Sunday afternoon at our DTLA studio, we had our first photo shoot for Stereotypes' look book. The creator of super cute and feminine, handmade props was Yoko Mizuide, our designer, buyer, creative director,,, she does everything! Thanks to collaboration of her multi-talents with our photographer Chris, the photo shoot turned out great. Our models were twin sisters, Jasmine and Jade, which was also a perfect match with Stereotype's main design theme to create something derived from fate and destiny that was told by myths and fortune tellings that all girls can't help to find out. (To boys, it's a girl thing ;)) Jasmine and Jade in blue and pick rara skirts was just a perfect depiction of innocent femme, reminding those who see it the "Gemini", the twins of 12 zodiac signs. Here are some behind the scene pictures from the shoot. The actual look book will be available January 2013.